Saskatoon Pink House Campaign


In January of 2012, home builder Campbell Custom Homes launched the inaugural Pink House Campaign in Saskatoon in support of the Breast Health Centre. Jason Campbell, owner of Campbell Custom Homes, discovered the product PinkWood on a trip to Calgary and envisioned building the first pink house in Saskatchewan as an opportunity to give back to the community. This vision led to a new home being built entirely of PinkWood in the Saskatoon neighbourhood of Stonebridge. The objective was to raise funds for the Breast Health Centre expansion.

Suppliers and tradespeople graciously donated their time, talent, and materials to build the house. When the house was sold, the proceeds went directly to the Saskatoon City Hospital Breast Health Centre. Due to the overwhelming success, the Pink House Campaign has become an annual charitable event to bring the community together in support of a good cause.


Breast Health Centre in Saskatoon City Hospital


About the Irene and Leslie Dubé Centre of Care

With the concept that a team approach is the best way to deal with breast health issues, the expansion of the Breast Health Centre created the physical space needed for such a team to meet with the patient to help in their diagnosis and treatment planning. The team involves physicians, surgeons, radiologists, nurses and other health care professionals.

In addition to the existing Centre of Care diagnostic area, new clinic space includes exam rooms, a private consultation room, conference room, a patient education/resource area and work stations. An upgrade to the MRI was also part of the project. Patients can now be imaged more comfortably. The equipment produces a better, more accurate image in a shorter amount of time, meaning more patients can be imaged.

Having this centre is important but maintaining its technology is also crucial. With the expansion campaign concluded, proceeds from this year’s Pink House Campaign will support the Centre of Care Endowment Fund. Established in 2003, the fund provides for necessary equipment upgrades.

Saskatoon City Hospital Foundation

The Saskatoon City Hospital Foundation is a non-profit charitable organization that supports patient care at the Saskatoon City Hospital through fundraising initiatives. The Foundation has raised over $40 Million to equip the state-of-the-art Saskatoon City Hospital and foster its role as a provincial healthcare leader.